Our Vision

Aside from world domination, endless fame and immortality, we are on a mission to make the soft drinks that are already out there, better. As well as giving the people the refreshment they deserve, we want to bring them together in our 40 Culture, a space where artists, dreamers and you, can unite.

We won’t be bringing you alien offerings of far off flavours, or trying to reinvent the wheel with questionable combinations. We will always be all-natural and always use cane sugar, reinventing the classic quenchers that we already know and love. These tried and tested combinations (plus maybe the odd curveball once in a while) is how we want to go – just done better than anyone else.

Our goal is to give the whole of the UK a taste of the quiet revolution that we’re having in the North East, are you ready?

Back to We Are 40 Kola